Vodafone Idea Launches Rs. 35 Prepaid Add-On Pack with Regional OTT Access
Vodafone Idea (Vi) has introduced a Rs. 35 prepaid add-on pack in India. The plan offers access to two regional over-the-top (OTT) streaming platforms through the Vi Movies and TV app. It targets users who prefer entertainment in regional languages and want multiple services without buying separate subscriptions.
The add-on pack provides access to any two platforms from a selection of six services that cover nine Indian languages. These include SonyLIV South, Chaupal, ManoramaMAX, KLiKK, AddaTimes, and Aao NXT. SonyLIV South delivers Tamil, Telugu, Malayalam, and Kannada content. Chaupal offers Punjabi, Haryanvi, and Bhojpuri entertainment. ManoramaMAX focuses on Malayalam movies and shows. KLiKK and AddaTimes provide Bengali content, while Aao NXT covers Odia programming. In addition, the pack includes 1GB of data.
The add-on comes with seven days of validity. However, access to the selected OTT platforms remains active for 28 days. Eligible Vi prepaid subscribers with an active service-validity plan can use the pack. They can stream content through the Vi Movies and TV app on their smartphones.
Users can recharge with the Rs. 35 add-on through the Vi mobile application or supported third-party platforms. After recharging, they open the Vi Movies and TV app, log in with their Vi number, and select their preferred two OTT services. Therefore, customers gain flexible regional entertainment options based on their language preferences.
This launch follows Vi’s introduction of four voice-only prepaid plans last month. Those plans were priced at Rs. 179, Rs. 189, Rs. 2023, and Rs. 206 after a Telecom Regulatory Authority of India (TRAI) directive.